The Growth Bully executed a 7-month integrated digital marketing activation for Electrofix, focusing on increasing brand awareness, generating qualified leads, and driving conversions for renewable energy solutions like photovoltaic panels, car chargers, and heat pumps. The strategy spanned PPC, Meta campaigns, landing page optimization, and organic content, achieving impressive visibility and measurable results.
Implemented highly targeted pay-per-click campaigns with A/B testing to attract high-intent leads and maximize ad spend efficiency.
Developed a structured Meta (Facebook and Instagram) campaign focusing on awareness, consideration, conversion, and loyalty to guide potential customers through the buying journey.
Designed and optimized landing pages tailored to specific customer needs, improving conversion rates with clear calls-to-action and refined layouts.
Created SEO-optimized content, including blogs and infographics, to educate and engage audiences while boosting search engine visibility.
PPC Results
Meta Campaign Results
Landing Page Results
Organic Content
Effective remarketing
Tailored campaigns by dividing audiences based on interests, behaviours, and purchase intent, ensuring personalised and effective messaging.
Re-engaged potential customers who interacted with ads or visited the website, using precise retargeting to boost conversions.
Enhanced landing page performance through A/B testing of headlines, CTAs, and layouts, ensuring the highest possible conversion rates.
Maintained cohesive branding and messaging across all digital platforms, building trust and reinforcing brand recognition.
The campaign’s multi-channel strategy positioned Electrofix as a leader in renewable energy, driving substantial leads and visibility.
Increased brand awareness.
Improved lead generation.
Enhanced audience engagement.
Greater online visibility and conversions.
