Marketing that books the job.
Pest control, installers, solar fitters, energy and trades across Malta. A steady flow of enquiries from homeowners and businesses who need the work now, followed up in minutes and turned into booked jobs.
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Return on ad spend
A pest control brand: €1,970 of spend in, €15,766 of tracked revenue out.
The problem with most trades marketing.
Most home services businesses run on word of mouth and a busy season, then watch the calendar go quiet. The phone rings less, the quotes dry up, and the budget goes to an agency that reports clicks while the diary stays empty.
We took The Exterminator from a standing start to an 8× return on Facebook and Instagram ads: €1,970 of spend in, €15,766 of tracked revenue out, in 14 weeks. We know what a real enquiry looks like in this market. We build the campaigns, track every lead to the job it became, and tie the spend back to revenue. When you sell to businesses rather than households, our Decision-Maker Pipeline books the calls with the people who approve the spend.
What's included.
Catching local enquiries
When someone in Malta searches for your service, we make sure you are the name they find. We capture high intent demand and send it to pages built to book the job.
Lead generation that fills the calendar
We build campaigns that put your trade in front of homeowners and businesses who need the work now. Real enquiries you can quote and turn into booked jobs.
Ads built for the trade
We direct the photos, the video, and the copy that make your service look professional and trusted. The kind of work that gets a homeowner to pick up the phone.
Lead tracking and follow up
We set up tracking and automated follow up so no enquiry goes cold. Every lead is logged, chased, and tied back to booked jobs and revenue.
Seasonal campaign planning
Pest, solar, and field service work moves with the seasons. We plan ahead so your spend peaks when demand peaks and you are not paying for quiet months.
Plain reporting tied to jobs
You get reporting in plain terms tied to booked work and cost per lead. You always know what is working and what we are changing next.
How it works.
Audit and plan
We look at your service area, your demand, and your current spend, then build a plan around the channels and seasons that bring in real jobs.
Build and launch
We build the campaigns, the ads, and the enquiry tracking, then launch with clear goals so we know what a good week of enquiries looks like.
Improve
We watch performance closely and move budget toward the campaigns and areas that bring in qualified enquiries at the best cost per lead.
Report and scale
We report on what worked in plain terms, then scale the winners so your calendar stays full month after month, season after season.
The work, by the numbers.
Return on Facebook and Instagram ads for The Exterminator: €1,970 in, €15,766 of tracked revenue, in 14 weeks.
Tracked revenue from €1,970 of ad spend for the same pest control brand.
First sales tracked inside 24 hours of launch.
From enquiry to first follow-up on every campaign we run.
By the clients we work for.
Average client retention. Trades stay because the calendar stays full.
We review and sign off every campaign before it goes live.
You are not handed off to a junior the moment the contract is signed. We stay close to every account, check the strategy, the ads and the targeting, and only let work go live when it meets the bar. You get senior attention on the spend that fills your calendar.
What our clients say.
The Growth Bully's targeted approach brought us quality leads, increasing inquiries and bookings for Busy Bee. Their commitment made a real difference.
Duncan Friggieri
Business Development Manager at Busy BeeThe Growth Bully has been a true partner, delivering tailored strategies that drive lasting growth and impactful results.
Alexia Sant Manduca
Director at Fontanella Tea Garden & Vinum Wine BarThe Growth Bully revolutionized our eCommerce sales with precise targeting and optimized ads, achieving impressive ROI.
Carolina
Marketing Manager at LiquigasWorking with The Growth Bully has been seamless and rewarding. Their professionalism and strategic approach consistently deliver impressive results.
Joseph Barbara
Director at James CaterersThe Growth Bully has been an exceptional partner, combining professionalism and expertise to consistently deliver outstanding results.
Zach Ciappara
CEO at FreeHourReady to keep your calendar full?
Tell us about your business and we will show you how we would build and run the marketing that brings in real jobs.
Keep your crews booked solid.
Thirty minutes with Stephen. A straight read on your jobs, your enquiries and what we would fix first.
Your growth plan in 30 minutes
Calendar not loading? Open it in a new tab, WhatsApp us or call +356 7945 0172.
Pick a time for your growth call
30 minutes with Stephen. No pitch, no deck. Pick a slot, answer a few short questions, and the invite is in your inbox.
In the 30 minutes
- Your numbers: what is working and where the money leaks.
- The first campaign we would run, and why.
- A realistic 90-day target, yours to keep.
Named results
- €15,766back from €1,970 of Facebook and Instagram adsThe Exterminator
- 3,268leads at €6.02, about half the €12.50 before usBajada New Energy
- 6.14×return on ad spendNJA Trading
Not ready for a call? Take the Pipeline Scorecard and see where your pipeline leaks.
Trades marketing, answered straight.
What does marketing for a trades or home services business involve?
Capturing the demand that already exists and handling it properly. Search puts you in front of people with an urgent problem, Facebook and Instagram ads keep you known for the planned jobs, and tracked follow-up makes sure every quote request is chased to a yes or a clear no.
Why do quote requests go unanswered or go cold?
Because they arrive while the team is on site. A homeowner with a leak or an infestation contacts several companies at once and books the first one that responds, so a 5 minute reply and an automated acknowledgement matter more than any change to the ads.
How do you handle seasonal demand?
By planning spend against the season rather than the month. Pest, solar, cooling and field service work all peak predictably, so budget builds ahead of the peak while costs are lower, then holds through it. Quiet months get maintenance spend, not silence.
How do you get better jobs rather than just more calls?
By qualifying in the campaign and on the form. Targeting the services with the best margins, stating what you do and do not take on, and asking about property type, location and timeline filters out the small jobs before they reach your phone.
How is home services marketing measured?
On booked jobs and revenue per lead, not enquiry volume. We track cost per lead alongside how many of those leads became quoted work and then completed work, so you can see which campaigns and which service areas are genuinely worth the spend.